July 6, 2015

Consumer and Packaged Goods in Africa: The new gold rush

In 2010, Walmart announced the purchase of a majority stake in Massmart, the South African-based wholesaler and retailer. Rather than outright acquisition, some multi-nationals are building their own presence or developing joint venture partnerships in Africa. What are the risks and opportunities of these different models of accessing this rapidly growing market? This panel will highlight the growth of middle and lower income consumer purchasing power and the innovative strategies companies are developing to reach these customers.

Panelists

Norberto Chaclin – Senior Manager, PepsiCo Global R & D Strategy

Nathan Eagle – CEO, TXT Eagle